It is a worrying time to be in retail, as shoppers are being encouraged to stay in their homes and self isolate or practise social distancing due to the coronavirus pandemic. Some employees within the retail world are deemed to be key workers, and should be able to still send their children to school or nursery, but for many who work in the sector as a whole, the future is less certain. At The Retail Factory, we have put together some advice for retailers on dealing with coronavirus.
If you work in retail, the chances are that when you watch TV shows set in shops, you pay closer attention to the shopfitting that acts as a backdrop to the action in front of it! You can’t help but take a professional interest, just like police officers and teachers scrutinise shows about their jobs too. So for a bit of fun, here are some tips to improve the shopfitting in TV’s most famous shops.
Random Acts of Kindness Day is over, but the whole point of random acts of kindness is that they are not tied to one day - they happen when you least expect them! A random act of kindness puts a smile on someone’s face and can often make their day. This is why you should think about incorporating some random acts of kindness into your small business strategy.
End-of-arm displays can form a key part of your retail strategy and boost the performance of your shop. These simple accessories, which attach to the end of arms, clothes rails, shelf edges and more allow you to change the look of your shop, guide customers to the correct items more easily and encourage them to buy things they may not have otherwise have considered.
With the new year comes the chance to start afresh, and you might be looking at renovating and refreshing your shop displays and layouts in January. It is often the time of year where we assess where we are and look for simple changes we can make to improve what we do, both personally and in business. If you want to make a real difference to the in-store experience for your customers, a few adjustments now could bring huge benefits across the year.
Whatever your reasons for opting for a pop-up shop rather than permanent premises, you need to make an instant impact. You have a limited time to woo shoppers and encourage them to buy in to your brand. Thankfully, with the help of some quality shopfittings you can create a permanent look for your temporary store and impress those customers who come through your doors during your pop-up.
When setting up a retail business, you have a number of choices to make when it comes to displaying your stock. You might consider using garment rails in your store, display units or a mixture of both. Your decision depends entirely on what you want to achieve with your display, and reading this article can help you decide how best to present your products to your customers.
We all know the importance of a retail display in attracting customers and getting them to spend their money with you. However, it isn’t easy to pitch your displays perfectly. Everything from the mannequins to the clothes hangers, the garment rails to the slatwall requires attention and thought to help it play their part in increasing footfall and boosting your sales.
At the Retail Factory, we are more used to helping other businesses make the most of their new or existing premises, but now it’s our turn to find ourselves a new home. We’re not forgetting our Yorkshire roots, though. In fact, we’ve moved less than five miles up the A650 from Bingley to Keighley.
Whether you are shopfitting a new store or refitting old premises, there are so many possibilities that it can feel a little overwhelming at times. However, there is no need to worry. At The Retail Factory, we supply retailers both old and new with the items they require to ensure their shop floor looks enticing, tidy and striking for customers.